Brand Positioning
Everything from initial brain dump from the client, to developing brand mission and ownable positioning that can take the brand to the next level in the marketplace; includes competitive framework, brand personality, etc.
Creative Review
Review current marketing communication materials (website, collateral, blogs, ads, press clips) to evaluate how they're representing the brand and offer immediate suggestions for improving their image in the market.
Brand Extensions
Development of a plan that highlights unique strategic partnership opportunities, ie; media outlets, corporate partners, conferences, thought leaders and celebrity personalities.
Staff Coaching
Provide user-friendly tips and support to help an organization manage their creative and marketing talent to the fullest potential. Can make recommendations for ideal staffing and best practices to drive winning results for the brand.